Case Studies - Kinsta® https://kinsta.com/clients/ Fast, secure, premium hosting solutions Wed, 30 Oct 2024 00:56:57 +0000 en-US hourly 1 https://wordpress.org/?v=6.1.7 https://kinsta.com/wp-content/uploads/2024/09/cropped-Kinsta-black-favicon-1-32x32.png Case Studies - Kinsta® https://kinsta.com/clients/ 32 32 Yoko Co supports high-traffic NGO sites with up to 75% faster WP hosting https://kinsta.com/clients/yoko-co/ Tue, 29 Oct 2024 08:27:56 +0000 https://kinsta.com/?post_type=case_studies&p=187615 Founded in 2009, Yoko Co is a web agency dedicated to serving purpose-driven organizations. Their team specializes in digital strategy, design, engineering, marketing, branding, and production, ...

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Founded in 2009, Yoko Co is a web agency dedicated to serving purpose-driven organizations. Their team specializes in digital strategy, design, engineering, marketing, branding, and production, exclusively partnering with nonprofits and for-profits focused on making a positive impact in the world—organizations that prioritize purpose over profit.

“We’re a very mission-driven organization, and our job is really about being an amplifier for the positive impacts that our clients make – whether that’s building a community as a professional association, protecting animal rights, providing life-saving healthcare, or anything else.”

The Yoko Co team

This approach is at the heart of all of the team’s engagements. Yoko Co takes great care to ensure that each team member truly understand the impact their clients are seeking to make and the challenges that might be standing in their way. 

“Basically, we do our homework, and then we very intentionally focus our efforts in the places where it counts the most.” 

“We judge our success by the success of our clients, and we’ve hosted numerous websites and applications on Kinsta for a wide variety of clients that have made significant and measurable positive impacts on the world.”

Yoko Co’s Creative Directory, Max Lollar explained how their hosting partnership with Kinsta aligned with the company’s mission and helped them deliver much faster sites to their clients.

Company overview

  • Sector: Digital agency
  • Company size: 30 team members

The problem

Over the years, Yoko Co has worked with many hosting providers, including many of the big managed WordPress hosting companies. They’ve tried running their own dedicated servers on various platforms and partnered with smaller boutique hosts for custom setups. 

In the past, we tended to use dedicated servers and then share the resources among smaller clients. For larger clients, we’d run them on their own dedicated machine.

But this kind of hosting setup came with its own set of problems:

  • Inconsistent performance. When multiple websites share resources on a dedicated server, the performance of one site can negatively impact the others. For example, if one site experiences a traffic spike or requires additional resources (like CPU or RAM), it can slow down other sites on the same server. This lack of resource isolation means that smaller clients’ sites, when hosted together, can experience inconsistent performance during high-traffic periods. 
  • Inefficient management and limited scalability. Managing dedicated servers for larger clients became inefficient as the number of clients or traffic grew. For example, if a client’s site suddenly required more resources due to growth or traffic surges, Yoko Co had to manually upgrade the server. This process demanded more time and resources to monitor, upgrade, and maintain.
  • Complex hosting setups. Performance can vary widely when using different hosting setups, like dedicated servers, smaller boutique hosts, and custom configurations. This complexity makes it harder for Yoko Co to predict performance, manage server environments, or quickly scale up when necessary.
  • Security vulnerabilities. In a shared hosting environment, a security breach, malware infection, or hacking attempt on one client’s site can put the security of others at risk. This can lead to downtime, data loss, or reputational damage for multiple clients hosted on the same server.

The solution

By partnering with a web host built to handle even the most complex WordPress installations, Yoko Co can host multiple WordPress sites without any worries about performance, security, and scalability.

Kinsta’s isolated container technology

Kinsta’s isolated container technology allows Yoko Co to provide a reliable and secure experience for every client site they host. 

Yoko Co no longer needs to manually upgrade servers or switch environments with Kinsta’s flexible hosting solutions featuring an overage notification system. It alerts users when they reach 80% to 100% of their resource consumption. 

Enable or disable overage notifications for your WordPress sites.
Enable or disable overage notifications for your WordPress sites.

Even if the resource limit is exceeded, client sites continue to perform smoothly, with only an overage fee applied. This flexible, user-friendly approach ensures Yoko Co’s sites can handle increased traffic without compromising performance or requiring manual intervention.

“It’s because a lot of the websites we build are pretty huge – we’re talking 10,000+ pieces of content, with complex filtering and search tools, and customized SSO (single sign-on) for protected content and integrations with CRMs or external databases.”

Yoko Co’s most loved Kinsta features

Coming from a complex and time-consuming infrastructure, the ease of use of the Kinsta platform has been a breath of fresh air for the Yoko Co team. When asked about the Kinsta features that empowered them the most, they answered:

  • MyKinsta dashboard. This easy-to-use dashboard gives you a quick overview of your WordPress sites, monthly visits, billing, disk and CDN usage, data transfer, unique visitors, and useful resources.

“The centralized interface for managing all of our sites. We host a lot of sites, and this helps our team keep a close eye on everything.” 

  • Google Cloud Platform. Kinsta is a high-performance hosting platform powered by Google Cloud Platform. While other hosts use Google’s infrastructure too, we’re the only one that puts customers on the fastest virtual machines in all 37 Google data centers.
  • Built-in staging environments.Kinsta’s staging gives you a flexible, safe space to build and test websites. Since it mirrors your live site, you can trust the results and make changes with confidence.
  • Cloudflare integration. The free Cloudflare integration secures all sites hosted on Kinsta, providing enterprise-level firewall and DDoS protection. Additionally Yoko Co clients have access to a high-performance HTTP/3 CDN powered by Cloudflare’s robust global network, that spans 260+ cities in more than 100 countries.
  • Automated backups. In addition to the peace of mind that the isolated containers bring, Kinsta automatically backs up clients’ sites daily and provides manual backup options. Yoko Co can rest easy knowing that client sites are in good hands. If help is needed, Kinsta’s support team is ready to help 24/7/365.

“Kinsta’s hosting has helped us deliver these things in a way that performs well. It’s also critical that we are able to run automated backups for our clients and sync them to offsite servers for redundancy.”

devkinsta
DevKinsta is a free local environment packed with features.

“Our engineers particularly appreciate DevKinsta which helps them work locally in a pretty seamless way.”

Results

Yoko Co measures success through the achievements of its clients and their positive impact on society. Their key milestones with Kinsta include:

  • Connecting more than 30k individuals a month with EMDR therapists can help them process their trauma. (EMDRIA’s Find an EMDR Therapist Directory)
  • Helping over 30k professional researchers, clinicians, and individuals studying pain to sort through the mountains of research to find the most valuable research to follow out of a database of more than 55k recommended research papers so they can alleviate pain in their patients and society. (IASP’s Papers of the Week)
  • Building and launching a website for the American Historical Association with more than 25k pieces of content representing history going all the way back to 1884 which is enabling teachers and academics to improve how they teach history.
  • Building a class scheduling and registration system for a cancer support organization that is used by tens of thousands of people who are personally impacted by cancer. Launched a WordPress multisite with 64 separate subsites that are individually managed, for the regional chapters of a public works association that serves professionals who are dedicated to improving all aspects of public works.

Up to 75% faster WordPress site performance

Switching to Kinsta has given Yoko Co the ability to provide each website they manage with its own dedicated hosting environment. This is a huge improvement, as many of their new clients come from slow and unreliable hosting setups. Once these sites are moved to Kinsta, there’s always a “night and day difference.”

Powering WordPress beyond limitations

Yoko Co relies on Kinsta’s advanced features to manage websites with high traffic or complex setups. 

“Our primary platform is WordPress, but we’re keenly aware of its strengths and weaknesses, so being able to go beyond the limitations of using WordPress as a traditional CMS without having to change hosting providers has been crucial for some of our projects.” 

For instance, they use standalone databases and static site hosting to handle sudden spikes in visitors and ensure smooth performance. The following are also critical in managing more demanding projects:

“Additionally, we frequently make use of the built-in Application Performance Monitoring and logs to quickly diagnose and resolve issues. These tools help save our team hours of effort every month.”

Global boost for client sites

Kinsta uses the global Google Cloud network as its infrastructure, which gives Yoko Co a big advantage for clients with international audiences. With this setup, Yoko Co can choose data centers that are closer to their clients’ users based on their location. 

A glimpse of Yoko Co's vast client portfolio
A glimpse of Yoko Co’s vast client portfolio

“Additionally, being able to rely on the worldwide Google Cloud network as the underlying infrastructure and having the ability to strategically select a data center based on geolocation has been a significant performance boost for our clients. Most of them have global audiences and run events and campaigns that are targeted to specific regions of the world.”

With Kinsta, Yoko Co can ensure that users experience faster performance and a better overall experience no matter where they are located.

99.9% uptime with strong security and expert support

Kinsta offers a 99.9% SLA-backed uptime guarantee that ensures all websites in the platform are up and running at all times. When an unexpected issue arises, Kinsta’s expert support team is ready to diagnose and resolve it quickly.

“By working closely with Kinsta support and using the automated backup system, we can recover quickly when issues arise—often restoring the site and getting it back online in under an hour after identifying a critical problem.”

Save time and resources with Kinsta tools and features

With Kinsta, Yoko Co now saves a couple of hours per site launch, and because troubleshooting is easier, it also reduces the time needed for ongoing maintenance. For a company managing many Kinsta-powered sites, these time savings really add up.

The Yoko Co team
The Yoko Co team

“Kinsta’s seamless integration with Cloudflare’s CDN has made our clients’ sites more resilient to DDOS and brute force attacks. With other hosts, we usually have to configure Cloudflare manually, which takes time and can cause confusion due to multiple caching layers.” 

“Between the easy setup and the simpler maintenance, having CloudFlare built-in like this can save us a couple of hours per site launch, not to mention the ongoing time savings for troubleshooting (and when you have a large number of Kinsta-powered sites like us, that adds up to a lot).”

Conclusion

Kinsta empowers Yoko Co to go beyond just traditional WordPress hosting. They can host static sites, applications, and standalone databases which gives their team flexibility to meet the unique needs of their clients. 

 

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5Tales drives up to 152% more traffic and 2,914% higher visibility for 100+ client sites https://kinsta.com/clients/5tales/ Tue, 01 Oct 2024 08:00:33 +0000 https://kinsta.com/?p=185513&post_type=case_studies&preview_id=185513 5Tales is a digital marketing agency dedicated to helping service-based businesses grow through personalized, results-driven strategies. They’ve made a name for themselves in Australia for their ...

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5Tales is a digital marketing agency dedicated to helping service-based businesses grow through personalized, results-driven strategies. They’ve made a name for themselves in Australia for their local SEO expertise, along with their web development, web hosting, and Google and Facebook Ads services.

Founded by brothers Jason and Toby Schulz, 5Tales prides itself on delivering real results.

Brothers Jason and Toby Schulz of 5Tales
Brothers Jason and Toby Schulz are the founders of 5Tales.

In truth, 5Tales exists to improve and grow other people’s businesses. Our strategies are designed to increase visibility and traffic while staying aligned with each client’s unique business goals.”

Like many agencies, they faced slow websites, unreliable support, and security issues from their previous host.

In our recent chat with 5Tales Director Jason Schulz, he shared how their team overcame these obstacles and found a solution that allowed them to expand their services. With faster speeds, stronger security, and a reliable support team, 5Tales could finally focus on what matters most—helping their clients grow.

Find out more about 5Tales’ journey to see if Kinsta’s Managed WordPress Hosting could be the perfect fit for you, just like it has been for them.

Snapshot

  • Industry: Digital marketing agency
  • Business size: 11 team members

Problem

“In the past, we had a lot of problems with our websites. They were slow, the hosting support team wasn’t very helpful, and our websites were infected with malware all the time.” –  Jason Schulz, Director at 5Tales

5Tales relied on multiple hosting providers, including WPX Hosting and WP Engine, but this approach wasn’t working. They were struggling with:

  • Slow website speeds: Despite all their marketing efforts, slow load times frustrated clients and hurt the user experience.
  • Unreliable hosting support: Every time an issue came up, getting help from their hosts was a challenge. Delayed responses and poor communication only made things worse.

blog-malware
Example of a malware error message

Example of a malware error message

  • Recurring malware infections: Their websites were frequently hit with malware, causing disruptions and putting their clients’ trust at risk.
  • Resource drain: Schulz noted that 20% of each Account Manager’s time was spent dealing with hosting issues—time that could’ve been used for growth and innovation.

Client relationships were starting to feel the strain, and their reputation was at risk. They needed to find a solution—and fast—before these issues began to undermine the trust they’d worked so hard to build with their clients.

“When we started looking for a new web host, we had a few must-haves: fast website speeds, reliable support, easy migrations, an intuitive interface, and a secure platform. We didn’t want to need in-house expertise just to manage WordPress hosting. Kinsta checked all the boxes.” – Jason Schulz, Director at 5Tales

Solution

When 5Tales realized their hosting providers weren’t keeping up, they knew it was time to make a change. Jason first tested Kinsta for his home services business, Maid2Match. Impressed with the immediate improvements he experienced, he decided to move all of their 5Tales client sites to Kinsta. 5Tales found a partner that delivered everything they needed and more: better speed, stronger security, and reliable support.

“Since migrating our website over to Kinsta, we noticed an immediate improvement in our website uptime – we no longer faced the issue of our website going down. In addition, our website security has improved, and we have not experienced a website hack since.”

“The team at Kinsta was able to raise and repair any suspicious activity. They also helped restore a number of problematic websites as part of the migration.”

Key features loved by 5Tales

  • Speed powered by Google Cloud: Kinsta’s use of Google Cloud’s fastest server on its premium infrastructure ensures fast load times across all sites. This helped 5Tales deliver a better experience for users, no matter where they were located.
  • 24/7/365 expert support team: Unlike their previous hosting providers, Kinsta’s support team is available around the clock. The chat feature makes it easy to contact support, whether it’s 3 AM or 3 PM.

“The Kinsta feature that was really useful for day-to-day tasks was the chat feature, which lets you easily reach and communicate with the support team. Team members can log into their accounts, talk to a Kinsta support person, and resolve an issue quickly.”

  • Free, unlimited migrations and malware cleanup: Kinsta managed the migration of over 100 WordPress sites without any downtime. Its expert team also took care of removing malware, which was a major pain point for 5Tales.
  • Built-in efficiency tools: The MyKinsta dashboard includes features like bulk updates, automated plugin notifications, and a Search and Replace Tool. These tools helped 5Tales manage their sites more efficiently, saving them valuable time on routine tasks.

“There’s also a simple feature where we can update plugins and get automated notifications if there are any bugs. Plus, our SEO team likes the search and replace tool that Kinsta offers.”

cs-kinsta-tools
The WordPress Hosting Tools page in MyKinsta

The WordPress Hosting Tools page in MyKinsta.

  • Enhanced security with Cloudflare integrations: Kinsta’s integration with Cloudflare added an extra layer of protection, with features like a Web Application Firewall (WAF) and DDoS protection. This kept 5Tales’ sites secure and free from attacks. Additionally, Kinsta’s commitment to internationally recognized security standards ensured that the websites were protected at the highest levels.

“Since moving to Kinsta, we haven’t had a single website hack. That’s been a huge relief for us and our clients.”

Results

Seamless migration of 100+ WordPress sites

5Tales migrated over 100 WordPress websites to Kinsta using Kinsta’s free migration service. What could have been a lengthy, complex process was completed in just over a month with zero downtime.

During the migration, Kinsta’s team also cleaned up any malware or website issues so the 5Tales team didn’t have to worry about lingering security problems or site errors. This seamless migration process saved 5Tales time and resources, and they can now refocus on their core business.

“It helps to have a team that supports you 24/7/365. The Kinsta team was able to detect and repair any suspicious activity. They also helped restore a number of problematic sites as part of the migration.”

But the real value came after the migration. Kinsta’s speed and security features made a huge difference for 5Tales’ clients.

A brief history of 5Tales
A brief history of 5Tales

Higher search engine rankings

Hosting may not be the most well-known component of SEO, but it’s an important one. Your site needs to function well to be favored by Google, and your hosting company can help with that (or prevent it from happening).

Kinsta’s infrastructure is built for speed and security, and these features directly impacted 5Tales’ client success:

  • Site speed improvements: Kinsta’s use of Google Cloud’s high-performance network significantly improved load times for all 5Tales’ client websites. Faster sites lead to better user experience, higher engagement, and better SEO rankings. Google rewards fast-loading sites with better search positions, and this speed boost played a big part in driving more traffic to 5Tales’ client sites.
  • SSL implementation: Kinsta provided free SSL certificates for all of 5Tales’ client websites. SSL not only protects user data but is also a key factor in Google’s ranking algorithm. With SSL in place, 5Tales’ clients gained more trust from users and saw improved visibility in search results.
  • 99.9% uptime guarantee: Uptime is crucial for both user experience and SEO, as search engines favor sites that remain consistently available. Kinsta offers a Service Level Agreement (SLA)  backed uptime guarantee, as well as site monitoring every 3 minutes (or about 480 checks a day). This level of support gave the 5Tales team peace of mind and was a key factor in their ability to maintain 99.9% uptime.

These gave 5Tales the tools they needed for their clients to rank higher on search engines and to deliver impressive results:

  • One boutique client experienced a 152% increase in Google traffic and a 2,914% boost in keyword visibility.
  • A home maintenance service now ranks #1, #2, or #3 on Google for 26 valuable search terms.
  • A family law firm saw a 123% increase in traffic from Google and a 1,747% surge in keyword visibility.
  • A chiropractor clinic achieved a 71% rise in prospective patients from Google and a 1,048% jump in keyword visibility.

Improved productivity and client trust

One of the biggest changes for the 5Tales team was how much time and resources they saved by moving to Kinsta.

Before Kinsta, the 5Tales team spent too much time dealing with downtime, malware, and hosting issues. This not only drained their resources but also took a toll on their relationships with their clients.

“We used to have to apologize to clients for our hosting issues, which made them less trusting of our other services.”

“But since we switched to Kinsta, we’ve saved a lot of time in our team because we no longer have to deal with issues like malware and website crashes. This has allowed us to focus on other tasks. Additionally, customer satisfaction has increased as the website performs much better.”

“Now, we have plans to include more detailed information about the Kinsta difference in the proposals we send to prospective clients.”

Conclusion

For 5Tales, moving to Kinsta transformed how their agency operated. With a seamless migration of over 100 WordPress sites, faster load times, 99.9% uptime, and robust security, Kinsta solved the problems holding them back.

No more downtime, no more malware issues, and no more waiting for support. In the end, Kinsta became a partner that empowered them to focus on what really matters: delivering great service and driving business growth.

We will continue to use and promote Kinsta as our premium hosting platform. It's the perfect choice for our clients because it offers incredible  website speed and security, and it empowers us to deliver hosting services with confidence. We have plans to include more detailed information about the Kinsta difference in our proposals we send to prospective clients.

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Adapting Social delivers 767% more site traffic and saves 250+ hours https://kinsta.com/clients/adapting-social/ Tue, 03 Sep 2024 10:00:32 +0000 https://kinsta.com/?p=184775&post_type=case_studies&preview_id=184775 See how Adapting Social delivered higher revenue, search engine visibility, and website traffic for their clients with Kinsta.

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Adapting Social is a full-service digital marketing agency that started with a simple dream and a big mission: to help businesses grow and thrive online with multi-channel marketing strategies.

“We’ve made it our mission to be the best in the business. We use our in-depth knowledge of the industry and cutting-edge AI tools to guarantee our clients get the top-notch service they deserve.”

In over 16 years, they remain dedicated to their mission. Adapting Social’s team of experts has increased revenue, search engine visibility, website traffic, brand identity, and social media following for thousands of brands and businesses.

“Our team of design and marketing experts urgently implement our strategies for you so you can focus on your business, while we focus on building a brand your target market will remember. We help our clients become the next and best versions of themselves.

The leadership team of Adapting Social
The leadership team of Adapting Social

But even the best agencies face challenges. For Adapting Social, those challenges came from their previous web hosting providers. Their client sites were plagued by recurring downtime, slow-loading pages, and security vulnerabilities.

In our conversation with Christopher Iafelice, Chief Operating Officer at Adapting Social, he shares how Kinsta’s Managed WordPress Hosting solved these issues and how it empowered them to deliver even better results for their clients.

Get inspired by their success story and see what Kinsta can do for you!

Snapshot

  • Industry: Digital marketing and design Agency
  • Business size: 50 employees

The problem

Adapting Social worked with several hosting providers before discovering Kinsta.

Prior to discovering Kinsta, we’d worked with a few different hosting providers, including GoDaddy, BlueHost, and Network Solutions.

Unfortunately, Adapting Social kept running into problems that made it difficult for them to provide their customers with the smooth online experience they deserved.

We had to do something. We were constantly dealing with website downtime, which meant lost traffic and potential lost revenue for our clients.

  • Frequent downtime is the #1 problem: Recurring downtime was the most frustrating issue for the Adapting Social team. The worst part? These outages were often unpredictable and long.

“It was disheartening to witness the frustration of our clients as their websites were repeatedly taken offline. This undermines their trust in us and hinders their ability to reach their business goals.”

“We were reluctant to host client websites on these platforms because of their unreliable performance and potential negative impact on our reputation. We realized that we weren’t just having trouble ourselves but also that, because of all these limitations, we couldn’t provide the best service to our clients.”

  • Complex site management with no server control: “On another note, not being able to control where our servers were and having no way to oversee all our client websites at once just made things more complicated.”

Staying wasn’t an option anymore as these website issues were hurting their bottom line. So Adapting Social’s Creative Director, Caitlin Morris, led the search for a better solution.

“Caitlin and I did a lot of research and evaluated many hosting providers. We were looking for a solution that would meet the needs of both our clients and our team.”

“We needed a hosting solution that matched our commitment to excellence and gave us the confidence to offer hosting services to our clients. One that was reliable, performed well, and kept our clients’ websites safe and secure. That’s when we discovered Kinsta.

The solution

Adapting Social’s search for a reliable hosting provider led them to Kinsta, a platform that quickly proved to be the ideal solution for their needs.

Kinsta really stood out for us because of its great features that make it easier to manage websites and make our workflows more efficient.

Key features and their impact

“The fully-powered staging environments let us safely test updates and changes before deploying them to live sites, which helps us avoid errors or downtime.”

A Kinsta hosting interface offering options to create a standard environment. The 'Clone an existing environment' option is highlighted, with fields for environment name and selection of the environment to clone.
Choosing a staging environment within MyKinsta.
  • One-click backups: Kinsta provides daily automatic WordPress backups, as well as system-generated backups for all user sites, including Adapting Social’s websites. These backups, along with each site’s manual backups, are available as restore points in MyKinsta.

One-click backup creation and restoration gave us peace of mind knowing that we could easily revert to a previous state if needed.”

Downloadable backups in MyKinsta.
Downloadable backups in MyKinsta.
  • MyKinsta dashboard: MyKinsta is an integrated, single intuitive dashboard for deploying, hosting, and managing all Kinsta-hosted web projects. It saved Adapting Social the time and effort of managing plugins, themes, and user access directly from one place.

“Being able to update plugins and themes directly within the MyKinsta dashboard saved us a lot of time and effort. Another great thing about MyKinsta is that you can add as many users as you want and control what each one can access. This helped us work better with our clients.”

The MyKinsta Dashboard interface. It displays various metrics and charts including resource usage, bandwidth, visits, and CDN usage for WordPress sites. The left sidebar shows navigation options for different hosting services.
The MyKinsta dashboard showing various charts and graphs based on site data.
  • Global CDN and free SSL: Kinsta partnered with Cloudflare, an HTTP/2 and IPv6-enabled content delivery network with 200+ locations, to turbocharge all its assets and media around the globe. 

Kinsta CDN was a total game-changer for us. It allowed us to optimize website delivery based on visitor location, which improved load times and the overall user experience.”

“We also loved that Kinsta offers free SSL certificates with automatic renewals. This kept our clients’ websites secure without them having to worry about it.”

CDN cache options in MyKinsta
CDN cache options in MyKinsta

With these new features, Adapting Social can now offer clients a more reliable, secure, and efficient service thanks to more powerful and feature-rich managed WordPress hosting.

The results

Since partnering with Kinsta, Adapting Social has achieved remarkable improvements across various aspects of its business.

Kinsta really impressed me… We’ve successfully moved over 50 client sites to Kinsta, and we’ve retained them all — which we think says a lot about how reliable and high-performing the platform really is.

“The migration was completed flawlessly, and the client’s website saw an immediate improvement in performance, reliability, SEO, and security.”

“We’ve even integrated Kinsta into our standard service offerings because we know we can rely on them to help our clients make a big impact. We’re not just saying these results are good—we’ve got the data to back it up.”

Adapting Social wins "Best of the Best" award as the Best Marketing Agency in Ocean County in 2022.
Adapting Social wins as the Best Marketing Agency in Ocean County in 2022

Greater engagement with 33% faster page load times

When Adapting Social saw their average page load time drop from 4.2 seconds to just 2.8 seconds, it was a huge win. That’s a 33% improvement in site speed!

And those seconds resulted in reduced bounce rates, which made all the difference. This ultimately has a big impact on user retention and overall site success. More visitors are staying on their clients’ sites longer, exploring their content, and engaging with it.

“Since moving to Kinsta, we’ve seen some big improvements across our websites, operations, and user experience. Our client sites now load much faster, which has led to lower bounce rates, more engagement, and better search engine rankings.

And it doesn’t stop there. “Best of all, we’ve completely eliminated downtime incidents, so our client sites are always up and running.”

Up to 767% increase in search engine traffic for a client site

With much faster websites, the SEO of their client sites saw notable boosts. One client of Adapting Social had a 767% increase in search engine traffic, with search engine ranking increasing from page 9 to page 1.

A glimpse at Adapting Social's impressive client portfolio
A glimpse at Adapting Social’s impressive client portfolio

When Google sees a fast, well-performing site, it tends to reward it with higher search rankings, which is important for attracting new visitors.

“By offering a high-performance hosting environment, we make sure that our clients’ websites make a great first impression and engage their target audience effectively.”

And this fits right in with Adapting Social’s goal of providing tailored digital marketing experiences that deliver results.

250 hours saved annually with streamlined site maintenance

With the MyKinsta dashboard and tools, Adapting Social cut their weekly maintenance from 15 hours to just under 10.

This 5-hour reduction adds up to over 250 hours a year—equivalent to about six full workweeks for the team. Adapting Social now has extra time to innovate, tackle new projects, and strengthen client relationships, driving faster growth and delivering even greater value to its clients.

“We’ve made some big changes to our internal processes to make our operations more efficient. Kinsta’s dashboard and tools have made it easier for us to manage our websites, so we can focus more on what’s important.

By freeing up the team’s time, Adapting Social can now respond more quickly to customer needs which allows them to better serve their clients.

The WordPress Hosting Tools page in MyKinsta.
The WordPress Hosting Tools page in MyKinsta.

“Kinsta gives us the tools we need to deliver better results for our clients, and we’re excited to leverage more of their features. With tools like Application Performance Monitoring (APM) and Edge Caching, we’re set to make our websites even faster and more efficient.”

Looking ahead, Adapting Social is excited to explore Kinsta’s multisite capabilities. This will help them manage complex website networks and push the boundaries of what’s possible as a full-service digital marketing agency.

10% growth in monthly leads and sales

When your site runs smoother and faster, great things follow. For Adapting Social, this translated into a 10% boost in monthly leads and sales for their clients after moving to Kinsta.

“The results speak for themselves: a 10% increase in leads and sales for our clients and a 98% client satisfaction rate, which shows how powerful Kinsta’s platform is and how committed we are to excellence.”

The difference is clear: with Kinsta’s Managed WordPress Hosting and its easy-to-use dashboard, clients feel more in control of their websites.

“We know that a better user experience helps our clients, too. Kinsta’s user-friendly interface and great features let our clients take more control of their websites, which makes them feel more in charge and more involved. That’s where the satisfaction comes from.”

Christopher also adds, “But these numbers don’t tell the whole story. Our clients are also really happy with the extra security and backup processes Kinsta provides.

Kinsta fuels Adapting Social’s growth

For Adapting Social, Kinsta not only solved their problems with its previous web host, but it also became a driving force behind their overall growth and success.

Speaker presenting to an audience at a business workshop
Adapting Social COO Christopher Iafelice in action

As COO Christopher puts it, the impact of Kinsta has been remarkable.

“Since we teamed up with Kinsta, Adapting Social has hit some pretty impressive milestones… I’m really proud of how successful we’ve been together, and I’m excited to see how our partnership with Kinsta will continue to drive our growth and innovation in the years to come.”

By choosing Kinsta, Adapting Socials overcame critical issues like frequent downtime and slow client sites hurting their agency’s bottom line and reputation. The team also saw impressive results, including a 33% drop in page load times, a 700%+ traffic boost, and a 95% client satisfaction rate.

Kinsta is a game-changer for us. Their platform fixed all our old hosting problems and gave us the tools and support to really grow our web department. With Kinsta as our trusted partner, we’ve been able to streamline our operations, improve website performance, and exceed client expectations.

The post Adapting Social delivers 767% more site traffic and saves 250+ hours appeared first on Kinsta®.

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